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EVENT INSIDER: pandemic slowdown spurs new businesses

A short while back there was a viral-bound joke that if vaccination site managers wanted to have their operations, appointments and follow through go smoothly, they should turn to meeting and event planners. The joke continued that not only would the task be done skillfully and to everyone’s satisfaction, but all those seniors who had endured standing in long lines, (sometimes throughout the night), unsure if they’d even score a shot, would have been served snacks, a drink and maybe even a chair. I was likely among the meetings & event Insiders who didn’t see the surface humor in the proposition. I had discussed that same “duh moment” ad nauseum with industry friends and my husband and wondered why no one in charge hadn’t already figured that out. Who better to strategize all the minutia of appointments, parking, cue lines, qualified staff, and follow up visits to fulfillment, than a planner?