HOTEL HAPPENINGS & PROGRAM PROMOTIONS – FEBRUARY 2021
My plants are confused. I hear there’s a lot of that going around. A week ago in Central Florida temperatures averaged 60 and the evenings dipped into high 30s or 40s. This week the lows are in the 60s and the highs in high-70s to high 80s. My plants don’t know whether to hibernate or bloom, as some are doing. Just spoke to someone in Texas who was in the midst of that horrendous below-freezing weather a couple days ago and today her area is in the high-70s. The rapid variance of temperatures is just like the world news. Recovery is imminent, airlines and cruise lines preparing for tourism crush, and COVID-related infection and death numbers are plummeting. Those stories contrast sharply with other current news that says tourism won’t recover until 2022 or 2023, and the new U.K and African viruses are more deadly and spreading quickly. What, and whom, to believe. I think the solution is: we believe what makes us feel better. So, my advice is to find something positive on which to focus and just do your best to make it happen.