WANT A MEETING PLANNER’S BUSINESS? LISTEN UP AND LEARN!
What does a meeting planner want?
That question is as enigmatic as a clueless husband wondering what more could his wife could want after his birthday surprise of a new vacuum cleaner didn’t go over quite as expected.
The answer to what a meeting planner wants varies as much as who may be asking. Is the person pondering the hotel coordinator who’s servicing a group’s meeting or trying to solicit that business, or is it the AV tech/florist/caterer/transportation or furniture décor rep? Is the planner working for a corporation, association, or independent?
The simple answer to what a meeting planner wants is a smoothly-run event, surrounded by attentive and reliable vendors in a fantastic venue that was generous with incentives, and to have the client’s attendees wowed by the entire experience.
Easy peasy to pull off, right?
Or not, which is why an audience of about 85 were so intently focused on the questions and responses given by a panel of six Meeting Planner All Stars at the January luncheon meeting of the Greater Read more